2. My Work my passionWaseem Safdar

3. Personal Information Name: Waseem Safdar DOB: 16th Feb. 1981 Education: Graduate (Biochemistry) Institution: B.Z. University, Multan Profession: Pharmaceuticals Email: waseemsafder@gmail.com Website: www.waseemsafdar.webs.com Contact No.: +923468202425

4. To obtain a challenging position & secure a rewarding assignment that utilizes my professional proficiency & abilities in product, sales, key account and project management. My Goal

6. Portfolio Management

7. KOL Development

8. Team Building My Career

10. Extensive experience in strategic marketing with new launches in the field of medicine, cardiology, surgery, gynecology, psychiatry, neurology & oncology

12. Diversified incident of both national & multinational organizations

14. Strategic Marketing

15. Leadership & Team Building

16. Presentation Skills

17. Event Management (LSPs, CMEs etc)

18. Execution of Marketing Plans

19. Marketing CampaignsMy Expertise

21. Drug Familiarization Program with the name of PEPcampaign – an innovative activity

22. Ortho-Times: A series on antibiotics expertise for orthopedics & surgeons (all over Pak)

23. E-Learning: Antibiotic like no other – NEZKIL CDs

24. Developed brand website* & successful launch of Consultant Club Campaign across Pakistan Ref: www.obsagrel.webs.com

26. “Prescribing Innovations” – a series of practical framework for effective marketing

27. Chamber Presentations: another milestone

28. Excellent management and utilization of allocated budgets (Sales to Expense ratio)

30. Professional Experience

31. Professional Experience (Contd…) FATHER & SON

32. Professional Experience (Contd…)

33. Professional Experience (Contd…)

35. TOPS: Techniques Of Persuasive Selling (Abbott)

36. Class-A: Ethical Pharmaceutical Practices (Abbott)

37. BTC: 15 Days Training on medical knowledge (NCH)

38. NCE l & ll: Novartis Call Excellence( NCH)

39. Performance Frontier: Leadership Skills (NCH)

41. HYD: Dr. Moin Ansari, Dr. Abdul Rab, Dr. Fakhar Sh., Dr. Attiqur Rahman, Sattar Mir, Dr. Fazal Memon, Dr. Akram Sultan

42. MUX: Prof. A. H Anjum, Prof. Mazhar Faiz Alam (AP), Dr. Nasir Mehmood, Col. Khalid Mehmood, Dr. Nasir Javed, Dr. Imran Sami, Dr. Faisal Qureshi

43. LHE: Col. Waseem, Dr. Tariq, Dr. Sabahat, Dr. Imtiaz, Dr. Ijaz Ahmed

44. RWP: Dr. Asad Tamizuddin (AP), Col. Aslam Marwat, Dr. Afzal, Dr. Sarfraz, Dr. Manzoor, Dr. Munir, Dr. Irfan, Dr. Talat

45. PSH: Prof. Sultan, Dr. Iftikhar, Dr. Amjad (AP), Dr. A Hafeez, Dr. RiazAhemd, Dr. Shaukat, Dr. Bahadur Khan (AP),Note; Doctors of MPK, HLA, BWP, BWL, SKT, ABT, HRP, SWT & MRD are also included

46. Event Management Highlights

47. CMEs: International - Tashkent Emerging Trends in Combination Therapy CME Objectives & OBS Corporate Profile with new brands induction By: Waseem Safdar (PM) ETCT: By Dr. Sabahat Butt (CMH-LHE) ETCT: By Prof. A. Hameed Anjum (NMC-MUX) Group Photo: All Participants (incl. SLs)

48. CMEs: National - CSC (KHI) Restoring the Sense of Well-being Road Sign indicating the direction to Countryside Chalet for doctors OBS Welcome Backdrop at the main entrance of reception & parking Product Banners at all corridors & walkways towards doctors rooms Branding advertised towards indoor games & other passageways

49. CMEs: National - CSC (KHI) Restoring the Sense of Well-being “CME Objectives & OBS Corporate Profile” By: Waseem Safdar (PM) “Epilepsy-Challenges in the treatment” By: Prof. Dr. Iqbal Afridi (Psy) “Strategies for Optimizing CV Protection” By: Dr. Fawad Farooq (Card)

50. CMEs: National - HEN (Nathiagali) Restoring the Sense of Well-being 5 Buses with 5 Product Names – A key to memorize product name Doctors have to remember IN WHICH BUS THEY HAVE TO TRAVEL BACK CMEInnovative Branding Campaign

51. CMEs: National - HEN (Nathiagali) Restoring the Sense of Well-being “CME Hotel Elite Nathiagali” Group Photo of Participants “RTSW: An overview of new anti-depressants” By: Dr. Asad Tamizuddin (Ap, Psy) “CME Objectives & OBS Corporate Profile” By: Waseem Safdar (PM)

53. Medical Background

54. Disease Area

55. Product Profiles

56. Creativity:

57. Selling Skills

58. Motivational Songs

59. In-House Talent

60. Team Competition

62. Ward Presentations WPsTo focus all major institutions of Pakistan

63. Doctors Group Meetings

64. Round Table Discussions RTDsExclusive marketing campaign for Family Physicians

65. Chamber Presentations CPsODOP Strategy to focus non-prescribers

66. There’s only one way to succeed in anything and this is to give it “everything” … I do and I demand that my players do. Any man's finest hour is when he has worked his heart out in a good cause and lies exhausted on the field of battle... victorious. Lombardi, Vince